UTM Builder

Build campaign URLs with UTM parameters for Google Analytics / Google Marketing Platform. The final URL rebuilds live as you type.

Destination URL (required)

utm_source (where - e.g. newsletter, qr, facebook)

utm_medium (how - e.g. email, cpc, print)

utm_campaign (which campaign - e.g. spring-sale)

utm_term (keyword - paid search, optional)

utm_content (variant ID - optional)

Final URL

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Open to test

UTM parameter reference